Amazon Unbound

Author – Brad Stone

Publisher – Simon & Schuster Publishers

First published in 2021

ISBN 978-1-3985-0097-6

478 Pages

From the award-winning, bestselling author of The Everything Store comes an unvarnished picture of Amazon’s unprecedented growth and its billionaire founder, Jeff Bezos, revealing the most important business story of our time.

Over the last decade, Amazon has expanded exponentially, inventing novel products like Alexa and disrupting countless industries while its valuation has soared to well over a trillion dollars. Jeff Bezos’s empire, once housed in a garage, now spans the globe. We live in a world run, supplied and controlled by Amazon and its iconoclastic founder.

In Amazon Unbound, Brad Stone presents a vividly drawn portrait of how a retail upstart became one of the most powerful and feared entities in the global economy. With unparalleled access to current and former executives, employees, regulators and critics, Stone shows how seismic changes inside the company led to dramatic innovations, as well as to costly missteps.

Stone also probes the evolution of Bezos himself – who started as a geeky technologist, but who transformed to become a fit, disciplined billionaire with global ambitions. The book investigates how Bezos gradually pulled away from day-to-day activities at Amazon to focus on his many interests outside of it, announcing his momentous transition from CEO to executive chairman.

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